A monthly membership for watercolor loose floral beginners ready
to stop guessing and start growing with structure, support,
and a brush they finally trust.

Yes! I’m ready to grow

The Floral Foundation




Following tutorials helped you begin. 
But it was never meant to be the whole journey.



There’s a clear 5-stage path to growing as a loose floral artist
and it all begins at Stage 1.



You’ve followed tutorials.
Now it’s time to understand your art.


You’ll begin at Stage 1: learning how watercolor works, so your art stops feeling random and starts feeling like yours.

Includes full access to the Watercolor Flower Fundamentals course (normally $148)
 - free when you join.

Just $9/month. Cancel anytime.

Join 200+ Beginners Who Finally Feel in Control of Their Brush:

Artist
stories

Syahirah made a small change to how she was holding her brush and saw it in her art 

Paint freely!

Cindus stepping into her artist era and making her own creative choices

Amy understands how things work and wants to paint more.

I want wins like these!

You want to paint beautiful, loose florals

But you still feel stuck every time you sit down to create.

Your brush feels unsure. You can't get the color mixture you have in mind. Your florals all look the same or nothing like the picture/ tutorial.

You’ve practiced. You’ve shown up.
You’ve followed so many tutorials...

So why is it not getting easier?

Imagine sitting down to paint and actually knowing what to do without needing a YouTube tab open.

If You’re Still Guessing Every Time You Paint, This Is Why.

Most tutorials focus on the what.
They show you the steps.
The outcome. The finished painting.

But they don’t explain the why.
They skip the foundational skills that actually make watercolor work: like water control, brush pressure, paint loading, and stroke placement.

And without those? You’re just copying.

So when the tutorial ends, you haven't gone far apart from replicating or copying.

You still don’t know what to paint.
You don’t know how to fix what’s not working.

You get caught in the cycle of tutorial after tutorial… but nothing really improves.

Sowmya started at stage 1 and is now at stage 4 - painting from references

I want to create instead of copy!

from katie

"This course gave me the courage to finally quit my job, and start my biz!"

Next Review

And That’s Why I’m Doing Something Different.

Floral Foundation is a monthly membership for beginner watercolor artists.

You’ll get instant access to:

  • Structured lessons that build real skill (not just pretty outcomes)
  • Monthly floral projects that reinforce your growth
  • A kind, supportive community where your questions are actually answered

When you become a member of  Floral Foundation for just $9/month, you’ll get full access to my Watercolor Flower Fundamentals Course (normally $148) 
 completely free.

This isn’t a sampler.

It’s the full step-by-step roadmap I wish I had when I started because I know how hard it is to undo years of painting with guesswork.

Instead of giving you another outcome-based workshop.
I’m giving you access to the actual foundation.

Get answers to your questions!

success stories

Katie is pushing through the messy middle and learning to embrace the process over outcome 

Build your skills!

Joann finally found a community who gets it

Helen tweaked one small thing in her practice and saw new results in how she painted

You’re safe here:

243 beginners have joined Floral Foundation monthly

571 members inside Brush Movement Collective

3,000+ artists supported

14-day risk-free trial

Cancel anytime, no lock-in

Because if you don’t build strong foundations now… you’ll spend more time later unlearning what you thought you had figured out.

Yes! I am in!

Why I Created the Floral Foundation

To support artists in Stage 1 and Stage 2 of the Artist’s Passage.

Those early, essential seasons where your relationship with watercolor is being formed.

The Artist Passage is a full 5-stage journey and Floral Foundation is where it begins.

We focus on the foundational stages (1 and 2) where you build clarity, confidence, and control with your materials. Because without that solid start, style and freedom won’t stick.

It’s the beginning of a clear path that will guide your growth all the way to your own intuitive, recognisable art style.




Stage 1:
The Curious

Stage 2:
The Wanderer

Stage 3:
The Traveller

Stage 4:
The Curator

Stage 5:
The Wizard

You are here.
(Floral Foundation

Brush Movement meets you here.

Build Skills

Marry Skills with Style

How Much Does
 It Cost?

You can join The Floral Foundation for just $9/month.

Cancel anytime, no lock in period.

I want a strong foundation!

Watercolor Flower Fundamentals Course

What You Get and Who You Can Become

(30+ lessons included free with your membership)

Learn to control water, load your brush, and shape floral forms from scratch.

→ You stop second-guessing and start painting with real clarity and control.

Full Artist’s Passage Self-Assessment

Understand exactly where you are and what to focus on next.

→ You stop comparing and start growing with direction.

Monthly Floral Workshops for Beginners

One new loose floral project each month that builds on your skills. Not just another copy-this-flower class.

Inner Circle Community

Ask questions. Get feedback. Grow in a safe, non-Facebook space.

You feel supported, not alone and that’s what keeps you painting!

Monthly Q&A Recordings

Clear, practical answers to what’s holding you back.

No Googling required.
You move forward faster, with less confusion.

68-Page Watercolor Companion Ebook

Your reference guide for when your mind goes blank or you need a reminder of the “why.”

You build trust in your process, not just the paint.

I want to paint loosely!
Inside Floral Foundation, you’ll learn the 5-Stage Artist Passage: a clear, supportive roadmap designed for beginners to watercolor who want more than copying.

Instead of guessing what to do next, you’ll finally:

  • Understand how much water your paper needs

  • Know what your brush can actually do

  • Mix colors with intention

  • Start creating art that feels like yours

Even if you’ve never painted before.

You’re not too tight.

 You’re just painting from fear instead of foundation.

Imagine this:

You sit down to paint.
You don’t reach for a tutorial.

You understand what your
brush can do.

You feel how much water
your paper needs.

You mix colors with confidence.
And with each stroke,
you’re not copying.

You’re composing.
You’re creating.
You’re finally painting your way.

You build a flower from scratch, not from guesswork.
And you finally feel free, not because you “let go,”
but because you know what you’re doing.

Try It, Feel It, Love It Or Cancel Anytime

I know the word “membership” can make people hesitate especially if you’ve joined things before and felt forgotten.

That’s why I built Floral Foundation differently.

Try it for 14 days. If it doesn’t feel like the right fit, I’ll refund you. No guilt, no awkward forms. Just email me.

No lock-in
 Cancel anytime
 14-day no-risk guarantee


Because I want you to feel safe saying yes to your growth.

This is your safe place to finally learn, not just watch.

 To feel supported, not stuck.
 To paint with freedom because you finally understand the why behind the strokes.

100%

money back guarantee

Yes, I’m In! Let’s Build My Floral Foundation →

What Artists Say:

“This helped me unlearn the bad habits I picked up from years of copying. I finally understand how watercolor works.”

“For the first time, I feel like I’m painting for myself, not to match a step-by-step video.”

“It’s all finally making sense: water, color, control. I never knew it could feel this free.”

What a Monthly Membership Gives You (That Workshops Don’t):

Floral Foundation membership gives you what those quick-hit classes can't:

  • Accountability: A steady rhythm of monthly projects to keep you showing up without overwhelm.
  •  Feedback & Support: Got a question? Ask it. Feeling stuck? You don’t have to guess anymore.
  •  Direction: You’ll know what to focus on next, and why it matters. No more random leaps.
  •  Progress you can feel: When you’re supported consistently, your confidence builds, not just your collection of saved videos.

You don’t need more “watch and copy” content.

You need guidance, community, and space to grow at your pace — with help when you need it.

Learn the 5 stage structure for loose florals

Who This Monthly Membership Perfect For:

New to watercolor and want to learn the skills at each stage without the overwhelm

Ready to stop relying on tutorials and start building real skill

Tired of painting florals that don’t feel like your own

Join The Floral Foundation Now

When you join, you’ll get instant access:

Watercolor Flower Fundamentals Course ($148)

Self-Assessment Map + 68-Page Ebook

Access to new and current Monthly Floral Workshops + Q&A Recordings

*Bonus Wildflower Challenge + No Formula Florals 1.0

Because once you understand the “how”…

You stop chasing the “what.”

You stop painting someone else’s flowers  and start blooming in your own way

Turn your blobs into blooms today!

from katie

"This course gave me the courage to finally quit my job, and start my biz!"

Next Review

I help beginner floral watercolor artists go from guessing to growing by showing them the structure behind the looseness.

I’m known for breaking down watercolor in a way that finally clicks.

Especially if you’ve been running in the hamster wheel of copying random tutorials and still don’t trust your brush.

But I didn’t always paint this way.

Floral Foundation was born from the messy middle of my own story when I finally stopped chasing perfect petals, unlearned my supply-hoarding habits, and slowed down long enough to actually build a relationship with my materials.

That’s when the Artist Passage took shape, a 5-stage framework that grew out of my 100-day journey filled with trial, error, and those tiny-but-mighty creative “aha”s.

Floral Foundation is the starting point.

It’s where loose floral beginners finally learn how watercolor works not just what to paint.

And it’s the front door to the Brush Movement Collective where the watercolor nerds live, the questions are welcome, and the art? Beautiful. Unapologetic. Yours.

Your next step is here!

Hey! I’m Jillian!

Your watercolor tour guide through the jungle of loose florals.

FAQ: Read This If You’re Still Wondering...

I’m a total beginner. Will this be too advanced for me?

Nope! Floral Foundation was made exactly for you.

It’s designed for beginner watercolor artists who want to stop copying and start understanding what they’re doing. Even if you’ve never taken an art class or haven’t painted in years, you’ll be guided step-by-step with zero judgment and full support.

What even is Floral Foundation? A course? A membership? A what?

Great question! Floral Foundation is a monthly membership. Not a one-off course/ workshop.

Think of it as your creative gym: you get access to structured lessons (like the full Watercolor Flower Fundamentals Course absolutely free as a member), plus monthly projects, community support, Q&As, and more all designed to build real skill, not just pretty paintings.

It’s where you grow at your pace, with help when you need it.
And yes… no lock in period, cancel anytime…

Why not just take a workshop (how to project) or watch more tutorials on YouTube?

You’ve probably already done that. I did too.

But here’s what most people don’t say out loud: YouTube and workshops are built for views, not learning.

The artists teaching these tutorials are usually way ahead of you: Stage 4 or 5 and they’re building content for what looks good on camera, not what actually helps a beginner grow.

Things get rushed. Skills get skipped. The “why” never gets fully explained (leaving you to guess or assume).

You’re left with a finished flower…
but no idea how to do it again without copying.


That’s the painful part. You feel like you’re learning, but when you sit down alone… you freeze.

Floral Foundation is different.

It’s slow on purpose. It’s structured.
It’s built for beginners who want to stop guessing and start understanding.

Floral Foundation gives you the structure, support, and feedback that one-off workshops and random tutorials can’t.
 You’re not just painting. You’re learning to see like an artist.

What if I don’t have fancy materials?

Perfect. You don’t need them.

Inside the course, I walk you through everything I use (plus budget-friendly options). All you need to start is paint, paper, and a brush. Seriously. Let’s keep it simple.

Will I get lost or overwhelmed? I’ve joined things before and given up.

I hear you.

That’s why Floral Foundation is built with zero pressure and lots of support.

You’ll know exactly what to focus on with no more guessing or bouncing between beginner videos made by artists 10 steps ahead of you.

You also get access to a private, non-judgy space where you can ask questions, share your work, and get feedback whenever you need it.

Who are you and why should I trust you with my art journey?

I’m Jillian, a watercolor artist based in Singapore, former educational psychologist, and full-time homeschooling mum to 3 girls.

Like many of you, I didn’t go to art school.
I found my way here through a lot of copying, guessing, and wondering if I’d ever feel like a “real” artist.

I mentor artists inside Brush Movement Collective: a creative space where over 670 members have learned how to stop second-guessing and start trusting their brush again.

I’ve also hosted online creative retreats with 3,000+ artists, helping them reconnect with their creativity in a way that feels slow, grounded, and real.

The 5 stage framework I teach “the Artist Passage” was born from my own messy middle. A 5-stage roadmap that grew out of a 100-day project where I finally stopped chasing results and started listening to my materials.

Floral Foundation is the very first step on that path.
 And it’s designed for beginners like you. The ones who are ready to stop guessing and start becoming.


Can I cancel anytime? Am I locked into a contract?

No contract. You can cancel anytime with one click. no contracts, no pressure, no awkward emails.

And if you join, try the lessons, and don’t feel a shift in how you paint within the first 14 days?

Send me a message and I’ll refund you.

I only want you to stay if it genuinely helps you grow.

I want to join, but I’m scared I won’t stick with it.

Totally normal.

The truth is, you don’t need to be consistent or perfect to grow. You just need a place to come back to.

That’s what this is. A home base for your creativity, not a productivity bootcamp.

Start where you are. Paint when you can. You’re not behind, you’re just beginning.

Join for $9 and cancel anytime!